The use of the word Natural & Essential oils in products
A skincare company is more than the sum of its products. What about its philosophy and values?
Unfortunately, deceptive practices tend to occur because less than one percent of all ingredients listed as natural actually are. The definition of natural, just like the definition of organic, can be used in different contexts where an ingredient might be considered natural in the sense that it was derived from a whole natural ingredient, but in truth, the ingredient itself has gone through so much processing that its end structure bears no resemblance to the whole food or plant from which it was derived.
Some companies, in an attempt to have broader appeal to the growing number of consumers who are concerned about chemical-laden products, will opportunistically use the word “natural” on their labeling. Products advertised as natural – due to a lack of government regulation – can mean that all or maybe even just one or two ingredients are actually of natural origin. Many “natural” products can also contain synthetic ingredients that are potentially harmful.
The front label will have carefully selected words such as ‘contains essence of all things nice’ yet again when we read the label on the back we find that the product may contain ghastly things such as sodium hydroxide (known as caustic soda that is used as a drain-cleaner), sodium chloride (common salt), disodium phosphate (a corrosion inhibitor in cooling systems and also found in cleaning and sanitation products), to name but a few.
Our skin is the largest eliminatory organ in the body. It is a two-way membrane and has two principal layers. The dermis composed of tough elastic connective tissue with a rich network of blood vessels and nerves, and the epidermis, a protective outer layer without the blood vessels. Toxins are eliminated through the skin via perspiration and absorbed through the skin into the body’s circulation system, through hair follicles and sebaceous glands, but not through the sweat glands.
Cliffe House Organics take great care when sourcing ingredients to be put into any of our products. We make sure any suppliers we use do not test on animals and are supplying truly natural ingredients. This means a great deal of research and care has gone into making sure everything we produce and sell is exactly what we say it is. This is the same for our Essential Oils used in all our products, these are the purest forms of the Oils hence the word essential. This means you get stronger and more beneficial oils in your product.
This carries on into our packaging which is as recyclable as we can get it including using papers made from recycled coffee cups and solid inks rather than cartridges when printing.